Kylie Jenner and Selena Gomez

By: Michelle Boca and Amy Clerkin

In the essay “Imaginary Social Relationships”, Alperstein discusses how through the media it’s common for people to gravitate towards and develop fake relationships with celebrities. Social media allows celebrites to connect with their fans and develop relationships with them.

Kylie Jenner is commonly known for her family’s reality show, Keeping Up with the Kardashians. Since her start on the show she has gained a huge following and has even created a cosmetics and a clothing shop. Kylie is in the top ten of the most followed people on Instagram and is the most viewed person on Snapchat. Kylie uses her following to engage with her fans, keep them updated on her day to day life, and promote her brands. Kylie grew up in the spotlight on ‘Keeping Up with the Kardashians’ and because of that she has become accustom to sharing her life with her fans.

Over here at my POPUP making sure it's PERFECT šŸ’‹

A post shared by Kylie (@kyliejenner) on

Kylie uses Instagram, Snapchat, Twitter and Facebook as a platform to engage with her fans as well as release new products. On her social media Kylie really shows how much she cares for her fans. She does this by posting live videos of her meeting them on her Snapchat story or posting pictures with them on Instagram or by ‘liking’ or ‘retweeting’ her fan’s posts. She also expresses her gratefulness for the large fan base that she has. Kylie does a lot of this by engaging with her fans who have purchased her merchandise.

This year is just the year of ..

A post shared by Kylie (@kyliejenner) on

 

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Selena Gomez has 46.8M followers on Twitter

116M followers on IG

61.8M likes on Facebook

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Before Beyonce’s post of her 2nd pregnancy, Selena held the record of most liked Instagram post of all time with a record-breaking 6.6M likes.Ā Her post of a Coca-Cola adĀ features Gomez drinking from a bottle with one of her own song lyrics on it.

Selena also took to social media to tease a potential Wizards of Waverly Place reunion. She posted Snapchats with former co-star, David Henrie last night. The two discuss what their characters will be like in the future, saying “Justin’s got like 15 children, and Alex is single.”

Selena also uses social media as a means to update her fans on her well-being. She spreads positivity and always reassures her fans to love themselves and be the best they can be.

Selena is very grateful about her fans and will post posts thanking her fans for the support and love they give her.

My whole life. You matter most. Thank you for letting me do what I love every day.

A post shared by Selena Gomez (@selenagomez) on

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